Colombia onlyAt Superside, we’re building a small, curated network of freelance Social Media Strategists to support our teams during peak workloads.
We’re looking for strategists who can define clear, insight-driven social strategies that translate into high-performing content across platforms. You’ll go through a light vetting process so you’re ready to plug in when projects open with global brands. We keep our roster selective and focus on long-term collaboration.
This is not a one-off gig. It’s an opportunity to join a vetted pool of trusted partners supporting enterprise-level creative work.
What you’ll do
- Develop platform-specific social media strategies across LinkedIn, Instagram, TikTok, and emerging channels.
- Translate brand and business goals into clear social content frameworks and roadmaps.
- Define content pillars, formats, and posting strategies aligned with audience behavior.
- Use data, trends, and platform insights to shape content direction and performance.
- Partner with creatives to guide concept development and ensure ideas are platform-native.
- Support campaign strategy across paid and organic social touchpoints.
- Analyze performance and refine strategies based on engagement, reach, and conversion metrics.
- Identify opportunities to test new formats, trends, and creative approaches.
- Contribute to social playbooks, briefs, and strategic presentations.
- Use AI tools to enhance research, ideation, and content strategy workflows.
What you’ll bring
- Proven experience in social media strategy within agencies, brands, or digital environments.
- Strong understanding of major social platforms, formats, and content trends.
- Experience building content strategies that drive engagement and brand growth.
- Ability to turn insights into clear, actionable social strategies.
- Experience working with performance data and social analytics tools.
- Strong collaboration skills with creatives, content teams, and marketers.
- Experience supporting both organic and paid social strategies.
- Excellent communication skills with the ability to present ideas clearly.
- Comfortable working independently in fast-paced, remote environments.
- Interest in AI tools and how they can enhance social strategy and content development.
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