Sensor Tower is the leading source of mobile app, digital advertising, retail media, and audience insights for the largest brands and app publishers across the globe. Founded in 2013, Sensor Tower’s mobile app insights have helped marketers, app, and game developers demystify the mobile app ecosystem with visibility into usage, engagement, and paid acquisition strategies. Today, Sensor Tower’s digital market insights platform has expanded to include Audience, Retail Media, and Pathmatics Digital Advertising Insights, helping brands and advertisers understand their competitors' advertising strategies and audiences across web, social, and mobile.
With a mission to measure the world’s digital economy, Sensor Tower’s award-winning platform delivers unmatched visibility into the mobile app and digital ecosystem. The company operates with a global team that services customers in North America, Europe, the Middle East, and Africa, with regional offices located in cities such as San Francisco, London, and Tokyo. The company focuses on delivering critical reports on the latest trends in mobile and digital advertising, leveraging highly accurate data to assist clients in making informed, strategic decisions. Sensor Tower's insights are backed by rigorous data collection processes, ensuring the information provided remains actionable and relevant for a fast-evolving market landscape.