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PavagoPA

Outbound Marketing Specialist

Pavago is an offshore recruitment company that helps businesses build remote teams by connecting them with top talent from around the globe. It provides an all-in-one service that includes talent acquisition, hiring, onboarding, payroll management, and compliance assurance.

Pavago

Employee count: 11-50

Kenya only

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Join a growing business as their Outbound Marketing Specialist and take ownership of building outbound systems that generate real B2B pipeline opportunities.

Requirements

  • 2+ years experience in B2B outbound marketing, lead generation, SDR, or outbound prospecting roles
  • Strong experience with LinkedIn outreach and B2B prospect engagement
  • Hands-on experience using tools such as Sales Navigator, Apollo, Clay, ZoomInfo, or similar platforms
  • Strong copywriting ability for outbound messaging, email campaigns, and LinkedIn outreach
  • Experience building and managing multi-channel outbound campaigns
  • Strong understanding of B2B buyer psychology and high-ticket sales cycles
  • Analytical mindset with ability to track, measure, and optimize campaign performance
  • Excellent written and spoken English communication skills
  • Highly organized, proactive, and execution-focused approach to work
  • Comfortable working independently in remote environments

Benefits

  • Fully remote flexibility with strong autonomy and execution ownership
  • High-ownership role with direct impact on business growth and pipeline generation
  • Opportunity to build and optimize outbound systems from the ground up
  • Work closely with leadership on growth and lead generation initiatives
  • Exposure to outbound strategy, LinkedIn marketing, copywriting, and pipeline development
  • Long-term growth opportunity within outbound marketing and business development

About the job

Apply before

Posted on

Job type

Full Time

Experience level

Location requirements

Hiring timezones

Kenya +/- 0 hours

About Pavago

Learn more about Pavago and their company culture.

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The story of Pavago begins with a common entrepreneurial frustration. Its founders, Parker Cox and Ahmed Raza Ali, were running their own businesses and, like many others, found themselves grappling with the high costs and often underwhelming results of their digital marketing efforts. Determined to find a more efficient path to growth, they turned their sights to the global talent market. This decision to look offshore proved to be a pivotal moment. Within just three months of making their first offshore hire, they witnessed a remarkable 40% reduction in their Customer Acquisition Cost (CAC). This initial success was just the beginning of a transformative journey.

Encouraged by these results, they continued to build their offshore team, and within six months, they had expanded to seven team members. This strategic move not only drove down their operational labor costs by 22% but also led to significant increases across all their critical Key Performance Indicators (KPIs). As they shared their success story with fellow business owners, they discovered a widespread need for what they had built. A waitlist of entrepreneurs quickly formed, all asking the same question: 'Can you help us scale our team the same way?' This overwhelming demand was the spark that ignited Pavago. The founders realized they had a key to unlock a competitive advantage for small and medium-sized businesses – democratizing access to incredible offshore talent. Today, Pavago stands as a comprehensive, all-in-one service partner for businesses looking to scale efficiently. They handle the entire process, from talent acquisition and onboarding to payroll management and compliance, allowing entrepreneurs to focus on growth while leveraging a global team of top-tier professionals.

Employee benefits

Learn about the employee benefits and perks provided at Pavago.

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Retirement savings plan

Offers a retirement savings plan with a company match.

Company events

Company-sponsored events and team-building activities.

Flexible work hours

Offers flexible work hours to accommodate different schedules.

Remote work opportunities

The company is fully remote, allowing employees to work from anywhere.

View Pavago's employee benefits
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Pavago

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