DTC-Paid Media Manager for US-based company ( Remote )

Paired Recruiting is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent, streamlining the hiring process and significantly reducing payroll costs.

Paired

Employee count: 11-50

Argentina only

Paired is a pioneering staffing and recruiting agency dedicated to connecting top talent with companies looking for exceptional individuals. Our mission is centered around creating meaningful job opportunities in the remote work landscape. We believe in the power of collaboration and are on the lookout for the best professionals to join our dynamic team.

We are currently seeking a DTC-Paid Media Manager to drive our direct-to-consumer advertising strategy. This role is pivotal in enhancing customer acquisition through innovative and high-performance paid media campaigns across various platforms.

Key Responsibilities:

Develop and execute paid media strategies for DTC channels, focusing on Facebook, Instagram, and TikTok.
Oversee and analyze Amazon Ads, providing actionable insights for performance improvement.
Continuously track and optimize ROAS, CAC, and conversion rates across all advertising efforts.
Collaborate closely with the creative team to generate and test various ad formats, including video and UGC.
Manage budgets, performance reporting, and attribution models for all paid campaigns.
Stay informed on the latest platform updates, algorithms, and industry trends to leverage in campaigns.
Conduct audits on landing pages and customer funnels to ensure optimal performance and user experience.
Support potential expansions into platforms such as Google Ads, YouTube, and affiliate marketing.
Regularly present campaign performance analyses and strategic recommendations to the leadership team.

Requirements

Proven track record in managing DTC paid media campaigns effectively.
Strong expertise in Facebook Ads Manager, TikTok Ads, and Google Ads.
Familiarity with Amazon Ads and other DTC advertising channels.
Exceptional analytical skills and a strong understanding of data-driven decision making.
Ability to work autonomously while managing multiple projects and deadlines.
Excellent communication and interpersonal abilities to collaborate with various teams.

Benefits

Competitive salary (USD)
Work From Home
Flexible hours

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About the job

Apply before

Dec 17, 2025

Posted on

Oct 18, 2025

Job type

Full Time

Experience level

Manager

Location requirements

Argentina

Hiring timezones

Argentina +/- 0 hours

About Paired

Learn more about Paired and their company culture.

View company profile

At Paired Recruiting, we are revolutionizing the way businesses scale by connecting them with the world's top 1% of overseas talent. Through our proprietary and highly technical selection process, we are fundamentally changing the dynamics of global workforce integration. Our innovative approach leverages specialized outreach tools, advanced assessment platforms, and in-house developed formulas to meticulously vet and identify exceptional candidates that traditional recruitment methods often overlook. This allows our clients to build high-performing teams while achieving significant payroll savings, often up to 90%. We believe that geographic boundaries should not limit access to exceptional skill and dedication. Our mission is to create a seamless bridge between ambitious companies and a global pool of rockstar professionals, fostering a win-win scenario where businesses thrive and talented individuals gain access to outstanding career opportunities.

Our innovation extends beyond just sourcing; we've engineered a streamlined, end-to-end fulfillment service that transforms a typically complex and time-consuming process into a swift and stress-free experience. From defining the precise needs of a role to presenting a shortlist of perfectly matched candidates within 14 business days, our system is built for efficiency and precision. We handle the entire lifecycle of recruiting, vetting, interviewing, and even guide negotiations, but with a crucial distinction: our flat-fee model ensures our focus remains on finding the best talent at the best terms for our clients, not on inflating salaries. By removing the friction and risk traditionally associated with overseas hiring—backed by a 90-day replacement guarantee—we empower entrepreneurs and business leaders to focus on their core operations, confident that their team's expansion is in the hands of dedicated experts obsessed with quality and strategic growth.