Thumbnail Designer (Freelance, Part-Time)

NeoWork is seeking a Thumbnail Designer to create high-performing thumbnails for podcasts and short-form content. Thumbnails are one of the most critical growth drivers, helping content stand out and drive engagement across platforms.

This is a freelance, part-time remote role with consistent weekly volume and long-term opportunity.

Responsibilities

YouTube Episode Thumbnails

• Design 15–20 thumbnails per week for long-form podcast episodes
• Create attention-grabbing visuals optimized for YouTube
• Match brand identity across multiple shows

Short-Form Thumbnails

• Design 30–50+ thumbnails per week for:
• Instagram Reels
• TikTok
• YouTube Shorts
• Create scroll-stopping cover images

Design Systems & Branding

• Build and maintain show-specific thumbnail templates
• Ensure consistent branding across episodes
• Develop scalable design systems

A/B Testing & Optimization

• Test different thumbnail concepts and styles
• Iterate based on performance data
• Collaborate with producers and content teams

Fast Turnaround & Communication

• Provide same-day revisions when needed
• Work asynchronously with global teams
• Maintain strong responsiveness

Key Performance Indicators

• Click-through rate (CTR)
• On-time delivery
• Visual consistency
• Speed of revisions
• Engagement performance

Requirements

• Strong portfolio of YouTube thumbnails or click-driven visual design
• Ability to produce high-quality thumbnails at volume

Proficiency In:

• Canva
• Figma

Experience with:

• Photo manipulation
• Cutouts & compositing
• Typography for thumbnails
• Color grading
• Reliable async communication
• Ability to work across time zones

Benefits

• We offer health insurance for contractors
• Holiday Extra Pay
• The work hours generally align with standard business hours in the US, with some potential flexibility depending on the client's needs.
• This is a 100% home-based position
• We prioritize the mental health of our team members and offer mental health days to support their well-being.
• There is an annual review and appraisal process in place.
• There are ample opportunities for professional growth and advancement within the company.