Mediastruction, LLC

Mediastruction is an independent, women-owned media planning and buying agency dedicated to serving dynamic brands by delivering data-driven strategies and measurable business outcomes. Founded in 2007 by Marilois Snowman, the agency is headquartered near Boston, Massachusetts, and operates with a remote-first model, serving clients nationwide. The firm distinguishes itself through a deep-seated expertise in performance media and advanced measurement, helping marketers navigate an increasingly fragmented and complex advertising landscape. At the core of its methodology is a commitment to answering the toughest questions regarding marketing attribution and return on investment (ROI) for mid-sized brands. Mediastruction leverages a proprietary strategic planning process, Media OmniVu™, which harnesses data and consumer insights to engineer optimized media plans and forecast sales results. This approach allows the agency to quantify the value of each media channel and its contribution to a brand's overall strength.

The agency has developed an advanced analytics platform, FutureSight.online™, which utilizes bespoke machine learning and AI algorithms to prescribe optimal media plans for marketers. This technology-forward approach enables the team of media masters, data scientists, and strategists to provide clients with unmatched insight into campaign performance, channel mix, and real-time, machine-learning-driven recommendations. Mediastruction’s services are designed to be agile and adaptable, functioning as an extension of their clients' teams to drive growth and success. The company has received numerous accolades, including international recognition from the Stevie Awards for female entrepreneurship and an Adweek Media All-Star award, underscoring its position as a leader in the industry. The firm's culture is described as supportive, creative, and curious, with a strong belief in work-life balance while producing innovative and fulfilling work for its clients across various sectors, including financial services, retail, and entertainment.