Head Of Marketing

WE ARE HIRING: Head of Group Marketing

Industry: Retail / FMCG / Lifestyle & Consumer Brands
Employment Type: Full-time

Role Overview

We are seeking a senior marketing leader to define and execute group-wide marketing strategy aligned with corporate growth objectives. This role focuses on brand leadership, retail and digital performance marketing, customer engagement, team development, and driving enterprise-level marketing impact across multiple business verticals.

Key Responsibilities

Group Marketing Strategy & Leadership

• Define and execute the Group Marketing Strategy aligned with corporate growth objectives

• Translate business goals into integrated marketing roadmaps, annual plans, and measurable outcomes

• Act as a strategic advisor to senior management on brand positioning, customer insights, and market expansion

Retail, Digital & Performance Marketing

• Oversee retail marketing initiatives including showroom launches, footfall-driving campaigns, and customer experience programs

• Lead digital marketing strategy across social media, performance marketing, content, influencers, CRM, and emerging platforms

• Drive customer acquisition, retention, and engagement through data-driven marketing decisions

• Track marketing ROI, campaign performance, and effectiveness using analytics and dashboards

Candidate Profile

Educational Qualifications

• Bachelors degree in Marketing, Business Management, or a related field from a recognized university

• Masters degree will be an added advantage

Experience & Leadership Profile

• 10–15 years of progressive marketing experience in multi-channel, multi-business environments

• Strong experience in retail, FMCG, lifestyle, or consumer-driven industries

• Proven ability to lead large-scale brand, digital, and performance marketing initiatives

• Strong people leadership, stakeholder management, and strategic execution skills

• Commercially driven, data-oriented, and innovation-focused mindset

• Excellent communication skills and leadership presence at senior and board level

What the Role Offers

• Enterprise-level leadership role with strategic impact across the organization

• Opportunity to shape and elevate a leading lifestyle and consumer brand

Ready to take your career to new heights?

We're InTalent Asia, your trusted recruitment partner in Sri Lanka, and weve got an exceptional leadership opportunity for a senior marketing professional ready to make a lasting impact.

At InTalent Asia, we're not just recruiters — we're here to architect your career success.

Apply now and see how you can be the perfect fit for this exclusive position!

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