Freemodel

Freemodel, Inc. is a tech-enabled home renovation company focused on pre-sale home improvements designed to maximize property value for sellers. Founded in 2020 and headquartered in Burlingame, California, the company operates with a mission to streamline and enhance the residential real estate sale process. Freemodel partners with real estate agents to design, manage, and pre-pay for their clients' home renovations. Homeowners then pay Freemodel out of escrow once the home sells, eliminating upfront costs and financial barriers for sellers. This concierge service includes local, in-person project directors who manage the entire renovation process, from identifying strategic updates to overseeing trusted subcontractors.

The company differentiates itself by offering a team of local designers and project managers who serve as the primary on-site contacts for agents and clients. These Project Directors bring deep expertise and local market knowledge, making the renovation process more turnkey. Freemodel does not have pre-determined project budget caps and requires no credit checks, offering flexibility for homeowners to maximize their potential profit. Services cover a wide range of renovations, including kitchens, bathrooms, flooring, painting, windows, roof repair, foundation work, HVAC installation, and landscaping, but exclude new builds and additions. Since its launch, Freemodel has experienced significant growth, reportedly achieving 500% revenue growth year over year and expanding its services to cover a large portion of the California real estate market, with plans to expand into other states like Texas and Florida. The company has raised over $23 million in funding, with a Series A round led by QED Investors.