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CoinMarketCapCO

Global VP Marketing/CMO

CoinMarketCap is the world's most trusted & accurate source for crypto market capitalizations, pricing and information.

CoinMarketCap

Employee count: 51-200

HK, SG + 1 more

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Responsibilities:
1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite
4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web
Requirements:
1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
5. Strong project management capability and detail orientation
6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles
8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures

About the job

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Posted on

Job type

Full Time

Experience level

Experience

10 years minimum

Location requirements

Hiring timezones

United Arab Emirates +/- 0 hours, and 2 other timezones

About CoinMarketCap

Learn more about CoinMarketCap and their company culture.

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CoinMarketCap is the world's most-referenced price-tracking website for cryptoassets in the rapidly growing cryptocurrency space. Its mission is to make crypto discoverable and efficient globally by empowering retail users with unbiased, high quality and accurate information for drawing their own informed conclusions.

Founded by Brandon Chez in May 2013, CoinMarketCap has quickly grown to become the most trusted source by users, institutions, and media for comparing thousands of cryptoassets and is commonly cited by CNBC, Bloomberg, and other major news outlets. (Even the U.S. government uses CoinMarketCap's data for research and reports!)

In April 2020, CoinMarketCap was acquired by Binance Capital Mgmt. Binance is the global blockchain company behind the world's largest digital asset exchange by trading volume and users, which shares the common vision of making crypto accessible and systemically important to people all around the world.

Through the acquisition, CoinMarketCap plans to tap into its parent company's extensive resources to acquire more in-depth data into projects, reduce information asymmetry in the crypto industry and bring higher-quality data to its hundreds of millions of users.

CoinMarketCap stands firmly for accurate, timely and unbiased information. Since its acquisition by Binance in early 2020, CoinMarketCap continues to operate independently from its parent company.

Employee benefits

Learn about the employee benefits and perks provided at CoinMarketCap.

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Healthcare benefits

Health insurance for employees.

Get paid in crypto

Competitive salary + option to be paid in crypto.

Company events

Company sponsored holidays + team building activities.

Learning and development budget

Learning and development programs + free language classes!

View CoinMarketCap's employee benefits
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CoinMarketCap

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