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Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.
At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities (with us you can always bring your full self to work). Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Learn more at www.circana.com.
What will you be doing?
Are you fascinated with consumer behavior and enjoy addressing client business issues? You’ll love this role! As a Client Development Analyst, you’ll have the opportunity to work with and on behalf of the largest and most well-known U.S. CPG companies, focused on Consumer & Shopper Insights (CSI). You will bring your analytic skill set to life through creating consumer insights stories, delving into the depths of consumer behaviors. You will build and analyze Best-In-Class reports within Circana’s Unify+ platform and consumer panel data sets. You will support our CSI team in supporting current projects, analyzing panel data and build compelling presentations. You will collaborate internally within Circana product vertical teams and product management, identifying and resolving data issues and fostering connected insights. You will be exposed to career development opportunities by working with clients, honing your presentation and client communication skills, and building your career in the dynamic business development landscape of tech-enabled data.
Job Responsibilities
- Support the CSI team in data insights and consumer behavior stories around clients’ brands and categories, researching and answering business needs promptly and effectively.
- Develop effective and efficient data extraction and analysis skills in Consumer & Shopper applications within Unify.
- Have a fluent knowledge of Consumer & Shopper Insights best-in-class reports, address prospective clients’ business issues . This knowledge also includes product/data sets as well as various research methodologies and tools.
- Assist in training new client users to navigate Consumer & Shopper applications within Unify and help clients leverage and build upon best-in-class reporting.
- Conduct in-depth analysis to uncover insights and trends that drive actionable recommendations for clients.
- Collaborate with cross-functional teams within Circana to ensure alignment on research objectives and deliverables and
- Proactively identify opportunities to enhance client satisfaction and drive business growth through data-driven insights, including following up on any client data questions and resolving any data issues.
- Finally, the position will require a comfort with learning a Circana proprietary technology platform across several different consumer and shopper solutions. This includes being able to extract the required data for analyses and demonstrate/train the solutions to clients in sales presentations.
Requirements
- Strong analytical skills tied to answering business questions around consumer behavior required. Experience in Consumer and Shopper Insights via panel purchase behavior is a plus.
- Proven impact in client engagement skills through reports, presentations, and communications. Strong written and oral communication skills.
- Demonstrated proficiency at solving problems and managing multiple projects.
- Stringency in high quality standards in accuracy, attention to detail, and adherence to timelines.
- Four-Year undergraduate degree is strongly preferred.
- 2+ years of experience in consumer/shopper data.
- Proficient with Excel, PowerPoint, and Outlook with experience in data mining through software and/or platforms.
Circana Behaviors
As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:
- Stay Curious: Being hungry to learn and grow, always asking the big questions
- Seek Clarity: Embracing complexity to create clarity and inspire action
- Own the Outcome: Being accountable for decisions and taking ownership of our choices
- Center on the Client: Relentlessly adding value for our customers
- Be a Challenger: Never complacent, always striving for continuous improvement
- Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect and integrity
- Commit to each other: Contributing to making Circana a great place to work for everyone
Location
This position can be located in the following area(s): Remote
The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The starting salary range for this role is $65,000 to $85,000.
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