Responsibilities:
- Growing affiliate network: cold outreach to YouTubers, Media, Influencers. Negotiations, onboarding, paperwork if needed;
- Managing key accounts: regular communication with affiliates, analyzing their performance, and offer recommendations on how to improve;
- Creating and executing promotional campaigns with a focus on ROI;
- Building reports using internal data, optimizing overall affiliate channel performance;
- Monitoring competitor space and adjusting our strategy accordingly;
- Fraud detection, revealing the new scam schemes and any sort of manipulation by partners.
Requirements:
- Minimum 6 years of relevant marketing experience, preferably in Fintech/BtoC mobile or community driven brand/web3;
- Experience in managing large affiliate programs, preferably in the fintech space, ideally in the crypto space;
- A business development background is a plus;
- Understanding of the crypto space;
- Excellent communication and presentation skills;
- Experience in working with media, celebrities, key partners, or influencers;
- Fluency in English is a must to be able to work with internal and external stakeholders.
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