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Lead product strategy, partnerships, and go-to-market execution for a humanitarian-sector ecosystem, driving adoption of blockchain, AI, and integrations to improve aid distribution and digital service delivery.

Managed digital transformation projects and change management initiatives, overseeing assessments, planning, budgeting, implementation, and user training to improve system utilization and operational performance.

Facilitated organizational change and alignment between software teams and corporate divisions, creating product roadmaps, KPI trees, and agile-informed processes to drive digital product strategy.

Led organization and business process excellence for the KSA remote office, designing and monitoring KPIs and processes across marketing, revenue cycle, patient experience, telemedicine, and CRM to improve performance.

Led process design and digital transformation initiatives including EMR implementation, complaint system design, KPI dashboards, and supply chain improvements that reduced cycle time by 50% and claim rejection from 7% to 3%.

Completed a Master of Business Administration program focused on management and organizational strategy.

Completed a Professional Postgraduate Diploma in Health Care and Hospital Management covering healthcare administration and hospital operations.

Activities and societies: Volunteering with IPSF (educational and public health campaigns); student leadership roles in EPSF

Earned a Bachelor of Science in Clinical Pharmacy with training in clinical services and pharmaceutical care.