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Zen StaffordZS
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Zen Stafford

@zenstafford

Web & digital operations manager delivering conversion-focused WordPress experiences.

South Africa
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What I'm looking for

I’m looking for a role where I own web and digital delivery end-to-end—UX to launch—combining WordPress builds, performance/SEO, GA4 insights, and clear stakeholder communication to deliver scalable, conversion-focused platforms.

I’m a Web & digital operations specialist with eight years of experience across agency, in-house, and independent environments. I combine hands-on website delivery, UX thinking, analytics, technical problem-solving, and client management to build digital platforms that are clear, reliable, scalable, and commercially useful.

I take full website ownership—page builds, maintenance, QA, mobile rendering, and plugin health—while guiding the UX through wireframing, prototyping, user journeys, and interface design. I’m practical with WordPress delivery, using Breakdance and WooCommerce (plus WPBakery, Elementor, Divi, and Gutenberg), and I back it with performance page-speed testing and technical SEO hygiene.

I translate business requirements into practical digital solutions by scoping projects, coordinating stakeholders and vendors, and managing launch and post-launch optimisation. From owning end-to-end builds at ZDS Designs to leading UI/UX direction and web development at Tomorrow Labs and MC Agency, I focus on maintainability, conversion thinking, and reliable handover so teams can keep improving.

Experience

Work history, roles, and key accomplishments

ZD
Current

Freelance Website Specialist

ZDS Designs

Oct 2025 - Present (8 months)

Own end-to-end website projects from discovery and Figma planning through WordPress build, QA, launch, and ongoing optimization. Build responsive, conversion-focused websites and support clients with analytics, multilingual setups, consent tools, hosting, integrations, and technical troubleshooting.

RS

Founder & Lead Web Designer

RuZen Studio

Oct 2020 - Aug 2022 (1 year 10 months)

Founded and ran an independent studio delivering custom websites, branding, and digital design for small and growing businesses. Managed the full client journey from consultation and UX planning through visual design, development, and launch, including social media assets and practical digital systems.

Education

Degrees, certifications, and relevant coursework

Zen hasn't added their education

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