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Yuri Pereira da Silva

@yuripereiradasilva

Data Specialist at BRBCARD who built the acquiring Analytics & BI function and a churn model that prevented about BRL 3 million in TPV loss.

Brazil
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At BRBCARD, I built the Analytics & Business Intelligence function for the acquiring business from scratch, setting its processes, KPIs and roadmap with executive leadership. I also present weekly reporting to the Finance and Operations directorates.

I built a Python churn prediction model that prevented approximately BRL 3 million in TPV loss, and automated validation and reconciliation routines that cut about 15 hours of manual work each week. I applied explainable AI with SHAP to an XGBoost model in a regulated payments environment.

At BB Tecnologia e Serviços, I designed Azure Databricks pipelines on a medallion lakehouse and consolidated 15 heterogeneous sources into analytical datasets. I also built a RAG solution connected to internal HR manuals and an LLM API; earlier, at Neoenergia, I standardized datasets and supported audits and regulatory requests.

Experience

Work history, roles, and key accomplishments

BR
Current

Data Specialist

BRBCARD

Sep 2025 - Present (1 year 1 month)

Built the Analytics & BI function for the acquiring business from scratch, leading a team of 3 and managing OKRs and SLAs. Prevented approximately BRL 3 million in TPV loss with a churn prediction model and cut about 15 hours of manual work per week through automation.

BS

Data Analyst (Mid-level)

BB Tecnologia e Serviços

Jul 2024 - Sep 2025 (1 year 2 months)

Designed and automated Azure Databricks pipelines on a medallion architecture, consolidating 15 heterogeneous sources into centralized datasets. Reduced management-report production time by about 72% and implemented LGPD-compliant controls for sensitive data.

NE

Junior Data Analyst

Neoenergia

Sep 2022 - Jul 2024 (1 year 10 months)

Standardized datasets and built management reports and KPIs to support decision-making. Promoted from intern after cutting administrative and commercial process time by about 37% through automation.

Education

Degrees, certifications, and relevant coursework

FD

Faculdade FACINT / Data Science Academy (DSA)

Postgraduate degree (lato sensu), Data Engineering

Completed a postgraduate degree (lato sensu) in Data Engineering in April 2026.

UN

UniCEUB

Associate degree (Tecnólogo), Systems Analysis and Development

Completed an associate degree (Tecnólogo) in Systems Analysis and Development in October 2023.

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