Williams Balogun
@williamsbalogun
UI/UX and Brand designer crafting scalable web and mobile experiences.
What I'm looking for
I am a UI/UX and Brand designer with a background in Graphic Design and over five years in the design industry, focused on entertainment, e-commerce, and healthcare tech.
I design interfaces, design systems, and scalable web and mobile solutions, having contributed to high‑impact products such as MTN CallerTunez and MoMo Superapp.
My work has driven measurable business outcomes: increased subscriptions, higher user engagement, and stronger brand recognition across multiple clients and platforms.
I combine hands‑on product design skills with user research and prototyping, using tools like Figma, Framer, and Adobe Creative Cloud to deliver polished, usable experiences.
Experience
Work history, roles, and key accomplishments
UI/UX Designer
Huawei Technologies
Feb 2023 - Present (2 years 9 months)
Redesigned and launched the MTN CallerTunez enterprise entertainment platform, driving a 60% increase in user subscriptions across 35,000,000+ users; designed multiple MoMo Superapp interfaces serving 1,000,000+ users across GameTech, FinTech, MedTech, SaaS, and e‑commerce miniapps.
UI/UX & Brand Designer
BA Distributions Nigeria
Nov 2020 - Feb 2023 (2 years 3 months)
Developed packaging and visual style guidelines and crafted web and mobile interfaces, resulting in a 75% rise in brand recognition and a 24% increase in sales.
UI/UX & Creative Designer
The Umm Fariha
Feb 2020 - Feb 2023 (3 years)
Designed interfaces and brand identity for web and mobile products, contributing to an 80% increase in sales and 100% growth in user engagement; implemented visual guidelines that boosted brand recognition by 60%.
Art Director
Tequila Nigeria
Feb 2020 - Nov 2020 (9 months)
Led creation of visual content for advertising and marketing campaigns and produced consistent brand assets (brochures, packaging, digital) to support a unified brand image for a one‑year anniversary campaign.
Education
Degrees, certifications, and relevant coursework
University of Lagos
Bachelor of Arts, Visual Arts
Bachelor of Arts in Creative Arts (Visual Arts) awarded by the University of Lagos, completed in 2020.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
williamsbalogun.framer.websiteJob categories
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