Open to opportunities

William Anderson

@williamanderson

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Experienced graphic designer with a passion for digital experiences.

United States

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What I'm looking for

I am looking for a role that fosters creativity and collaboration, where I can leverage my extensive experience in graphic design and digital marketing to contribute to innovative projects and drive brand success.

With over 20 years of experience as a Graphic Designer, I have honed my skills in crafting compelling brand identities and enhancing digital experiences. My expertise lies in blending content management, UI/UX design, and digital marketing to create engaging user interfaces that elevate user engagement and improve website performance.

Throughout my career, I have successfully managed brand identities, improved website traffic, and collaborated on strategies to boost user experience. My role as a Web Administrator and Designer at the American Society of Human Genetics allowed me to enhance website functionality through strategic updates and usability testing, resulting in increased user satisfaction. I am passionate about leveraging innovative web development and project management skills to drive brand strategy and foster collaboration within teams.

Experience

Work history, roles, and key accomplishments

Web Administrator and Designer

American Society of Human Genetics

Mar 2014 - May 2025 (11 years 2 months)

Managed ASHG’s brand identity across all media, enhancing recognition and consistency. Improved website traffic and user retention through strategic technology integration. Designed digital content and print materials, ensuring high-quality visual communication.

Brand Identity Digital Content Creation Print Design UI UX Design Usability Testing WordPress Project Management Technical Support

Web Productions Specialists

Guggenheim Investments

Mar 2012 - Apr 2014 (2 years 1 month)

Developed websites and HTML emails for diverse clients, enhancing user engagement. Resolved site issues across platforms, ensuring cross-browser compatibility. Conducted audits and QA for error-free, visually appealing sites.

Web Development HTML Email Platforms Browser compatibility Quality Assurance SharePoint)User Engagement Technical Troubleshooting Content Management Client Communication

Front-End Developer

Corporate Executive Board

Nov 2010 - Dec 2011 (1 year 1 month)

Created and assembled dozens of websites and pages for internal and external clients. Troubleshot and fixed various site issues with Dreamweaver and hand-coding for multiple platforms and browsers. Migrated old website data and new websites.

Troubleshooting Dreamweaver Hand Coding Data Migration Quality Assurance SharePoint)WordPress

E-commerce Coordinator

InvestorPlace Media LLC

Jun 2010 - Oct 2010 (4 months)

Developed and launched e-commerce campaigns, enhancing online presence and sales. Facilitated content edits, ensuring cohesive and effective marketing materials. Maintained e-commerce tools, ensuring data accuracy and operational efficiency.

Content Editing Publication Launches Online Sales Customer Engagement Marketing Strategy

Graphic Designer/ Desktop Publisher/ Web Publisher

InvestorPlace Media LLC

Jun 2007 - Nov 2008 (1 year 5 months)

Managed website maintenance, enhancing user experience and functionality. Designed successful email campaigns, boosting engagement and brand visibility. Developed web graphics and ads, contributing to effective marketing strategies.

Maintenance Email Campaigns Graphics Digital Advertising Third Party Blog Management User Experience Marketing Strategy

Education

Degrees, certifications, and relevant coursework

Bowie State University

Bachelor of Arts, Fine Arts and Computer Graphics

Studied Fine Arts with a concentration in Computer Graphics, gaining foundational knowledge in visual design and digital media. Developed skills in various graphic design principles and computer applications relevant to the field.