At NOLAChill Cryotherapy & Wellness, LLC, I conceived, created, and launched New Orleans’ first cryotherapy and wellness facility. I oversee its day-to-day operations, client services, and business development.
I run the website’s SEO and AI search program, from keyword targeting and page structure to structured data. I also built a trackable system to test search improvements across Google, ChatGPT, and Bing.
I built an analytics platform on Cloudflare that turns search, site, and booking data into a daily plain-English report. I use Google Search Console and monitor how AI assistants describe and recommend the business.
In my personal projects, I built a live desk for a DraftKings Best Ball Millionaire portfolio and a fantasy league platform with weekly matchup odds. I also unified 13 years of redraft league history.
