
Vridhi Jhabak
@vridhijhabak
I build data-informed digital marketing campaigns that grow visibility, engagement, and leads.
What I'm looking for
At HarperCollins India, I managed Instagram, LinkedIn, YouTube, and Facebook content, creating 40+ posts and increasing Instagram visibility by 47.79% and LinkedIn visibility by 31.80%.
I supported academic initiatives through catalogue creation and educator workshop support, and executed campaigns including Collins Spelling Bee Season 6. I also streamlined outreach through 20+ emailers, mindset flyers, and website updates.
Previously at Ujjwal Jewellers, I developed campaigns for new schemes, designs, and product lines while negotiating local radio and newspaper partnerships. I helped improve the customer experience, contributing to a 20% increase in walk-in traffic, and collaborated on visual content across print and digital channels.
Through Boston University projects for Dalkia Energy Solutions and Bali Blinds, I've used persona research, social listening, market analysis, and qualitative feedback to increase consultative leads and improve customer journeys.
Experience
Work history, roles, and key accomplishments
Digital Marketing Apprentice
HarperCollins India
Jul 2025 - Feb 2026 (7 months)
Managed social media across Instagram, LinkedIn, YouTube, and Facebook, creating 40+ posts and driving visibility growth. Contributed to academic initiatives through catalogue creation and executed major campaigns like Collins Spelling Bee Season 6.
Education
Degrees, certifications, and relevant coursework
Boston University
Master of Science, Management Studies
2023 - 2024
Grade: Graduated with Honors
Pursued a Master of Science in Management Studies with a STEM designation, graduating with honors.
H.R. College of Commerce & Economics
Bachelor of Commerce, Accounts and Finance
Earned a Bachelor of Commerce degree in Accounts and Finance.
Availability
Location
Authorized to work in
Job categories
Skills
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