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vivian maduVM
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vivian madu

@vivianmadu

Brand and social media strategist at The Brand Architect; a Meta campaign generated 258+ conversations.

Nigeria
Message

At The Brand Architect, I develop brand positioning, content plans and campaign ideas, and direct creative teams across multiple accounts. I manage client revisions and delivery from briefing through publishing and performance review.

For Uzzy Homes, I plan hospitality content and ad messaging, coordinate production and run Meta campaigns for Lagos and diaspora guests. One documented campaign reached 82,857+ people and generated 258+ conversations, including 108+ booking enquiries; these were not confirmed reservations.

My work also includes leading social content direction for Kimmy Beauty Aesthetics and branding and campaign materials for Strands by Imagaea. Earlier, I managed social media for Megaphaze Mercantile and Medicare Africa, and coordinated freelance website projects.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

University of Benin logoUB

University of Benin

Bachelor of Arts, English and Literature

B.A. in English and Literature from the University of Benin.

DT

Digital World Tech

Digital Marketing Course, Digital Marketing

Completed a Digital Marketing Course at Digital World Tech.

Tech stack

Software and tools used professionally

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