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Vivian Garcia

@viviangarcia2

Executive corporate communications leader blending ESG expertise with strategic reputation and crisis guidance.

Spain
Message

What I'm looking for

I’m looking to lead executive-level communication in complex industrial or professional services environments—partnering with CEOs and leadership teams on ESG/sustainability, reputation, and narrative. I thrive when communication drives business decisions, not just messaging.

I’m a senior corporate communications executive with 20+ years of international experience across Europe and Latin America. I help CEOs, Executive Committees, and senior leaders in complex corporate, industrial, and professional services environments treat communication as a strategic business decision—not a support function.

As Founder, Managing Director & Senior Communications Advisor of Marcas que Enamoran®, I lead full operational, strategic, and commercial ownership across 9 international markets. I advise senior leaders through transformation, growth, and reputational exposure, turning internal resistance into organizational commitment and supporting high-complexity international negotiations with measurable improvements.

I bring deep expertise in ESG and sustainability communication, with hands-on leadership of 30+ sustainability and CSR programs in complex industrial environments. I’ve governed narrative consistency under sustained regulatory and stakeholder scrutiny, and delivered measurable community and environmental outcomes across multi-site operations.

My perspective is shaped by building and stabilizing communication functions from zero, resolving community conflicts, and restoring social license to operate through leadership credibility and organizational transparency. I combine executive-level training (including MIT) with a formative-consultive approach that embeds communication governance into executive culture and reduces dependency on external providers.

Experience

Work history, roles, and key accomplishments

Marcas Que Enamoran® logoME
Current

Founder & Managing Director

Marcas Que Enamoran®

Jan 2014 - Present (12 years 6 months)

Leads a strategic communications advisory firm supporting CEOs and executive committees across complex corporate, industrial, and professional services environments across Spain and Latin America. Serves as spokesperson and editorial voice in major national and international media and leads the International Marcas que Enamoran® Awards.

PG

Head of Communication & CSR

Pacific Andes / China Fishery Group

Jan 2009 - Jan 2014 (5 years)

Led corporate communications and social responsibility for a major fishing and seafood industrial group with operations across nine production facilities and multiple international markets. Managed internal communication during labor conflict, governed cross-market messaging, and led 30+ sustainability and CSR initiatives.

CA

Social Communication Coordinator

Compañía Minera Atacocha

Jan 2007 - Jan 2009 (2 years)

Built the communications function from zero to operational across site and corporate levels. Managed community conflicts through leadership credibility and transparency messaging, and created a journalist training program to reduce misinformation and reposition the company’s public narrative.

BC

Faculty Member

Business School – Madrid Chamber of Commerce

Serves as faculty member for a Master’s Degree in Organizational Sustainability program (URJC + Madrid Chamber of Commerce), teaching on external communication.

Education

Degrees, certifications, and relevant coursework

Massachusetts Institute of Technology (MIT) logoMM

Massachusetts Institute of Technology (MIT)

Sustainability Program (Executive Education), Sustainability / ESG

Completed the MIT Sustainability Program (executive education) focused on sustainability/ESG.

Universidad Diego Portales logoUP

Universidad Diego Portales

Master of Business Administration (MBA), Strategic Communication

Earned an MBA with a specialization in strategic communication.

EAE Business School logoES

EAE Business School

Master’s Degree in Marketing Management, Marketing Management

Earned a master’s degree in marketing management.

Universidad de Lima logoUL

Universidad de Lima

Bachelor’s Degree in Communication, Communication

Earned a bachelor’s degree in communication.

Tech stack

Software and tools used professionally

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