Vincent Yu Vega

Serve as the company's Marketing Head while providing cross-functional operational support across customer order management, vendor coordination, Shopify administration, and process improvement. Act as a key liaison between internal stakeholders and overseas suppliers to resolve operational issues and coordinate order fulfillment.

Spearheaded lead generation initiatives to expand the company's client base and establish relationships with targeted businesses. Designed and implemented an email outreach program, managed campaigns with over 10,000 leads, and integrated tools like Apollo.io, Smartlead.ai, and Clay Tables.

Developed and executed tailored SEO strategies to drive organic growth and align traffic generation with clients' business objectives. Achieved significant organic traffic increases for clients, including a 260% growth for a cryptocurrency casino and a 6300% increase for a cryptocurrency M&A company.

Managed and operated a small business set up during the pandemic, contributing to growth by identifying areas for improvement and providing support. Served as treasurer, managing cash flow, budgeting, forecasting, and reporting, and performed bookkeeping and accounting tasks.

Positioned the company's site in top search engine results for relevant keywords. Investigated and resolved a mysterious traffic decline, conducted full SEO audits, implemented changes that improved rankings, and increased income on an affiliate site by 20% through a YouTube strategy.

Helped websites rank higher in search engine results pages by performing keyword research, optimizing content, internal linking, building backlinks, and tracking SEO performance. Developed and implemented a new topical mapping process and played a key role in setting up the company's topical map service team.

Provided SEO and admin support tasks, including checking indexing of pages, data entry, documentation, sending links to Google Search Console, and applicant screening. Managed social media accounts for clients, proofread websites, and built systems like a salary increase grading system and employee leave tracker.

Managed a short-term social media campaign for a client, creating and scheduling daily posts across multiple platforms. Developed visually appealing and engaging posts, wrote captions, and used hashtags and other features to maximize reach and engagement.

Managed the construction of a 9-unit apartelle from costing, purchasing, supervision, and payroll. Developed and implemented a detailed cost plan adhered to within 100% of budget, coordinated with suppliers, and managed a team of 9 construction workers.

Set up operations of the family's poultry farm from construction to expansion and managed its overall operations. Provided and implemented strategies to maximize sales, increasing sales by 1900%, and spearheaded efforts to create alternative chicken feed to reduce costs while maintaining quality.

Implemented site expansion strategies for the company, producing a Market Development Plan for Southern Cebu City. Conducted feasibility studies for possible branch sites of Seven Eleven stores, acted as mediator between the company and lessors, and negotiated terms for new sites.

Provided overall assistance in the sales department as an intern. Created Finance, Market, and Operations proposals that were successfully implemented, monitored customer frequency, conducted product orientation, trained new sales personnel, and assisted in credit investigations.

Completed a certificate program at Microcadd Institute Inc. in Cebu City.

Grade: Cum Laude

Bachelor of Science in Business Administration major in Marketing Management. Awarded Cum Laude.