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Victor BoscaroVB
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Victor Boscaro

@victorboscaro

Business Architect at Insider Store who scaled creative testing to 4,000+ variations and doubled channel ROAS.

Brazil
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At Insider Store, I built an internal creative management system that scaled campaign testing to 4,000+ variations in 2025 and helped double channel ROAS. I also developed an LLM-powered system to extract structured attributes from competitor ads.

At Contabilizei, I built a constrained-optimization model for reallocating clients across consultants and developed churn models and satisfaction-monitoring systems that supported an increase in NPS from 65 to 73.

At Wildlife Studios, I built an automated TikTok creative-testing pipeline that saved more than five hours of manual work per week. On my ZefraHub project, I built a fund-operations platform with document extraction and validation, deployed on Google Cloud.

Experience

Work history, roles, and key accomplishments

IS

Senior Business Architect

Insider Store

Jun 2024 - Jun 2026 (2 years)

Built an internal creative management system that automated ad rollout across campaigns, scaling creative testing to 4,000+ variations in 2025 and helping increase Meta’s share of revenue from ~8% to ~25% while doubling channel ROAS. Built an LLM-powered creative-intelligence system and led the evaluation for adopting device-intelligence to improve marketing attribution.

ZE

Full-Stack Developer

ZefraHub

Mar 2026 - May 2026 (2 months)

Built a production-ready fund-operations platform covering file ingestion, staged validation, acquisition and settlement workflows, including computer vision for document extraction and validation. Deployed its backend on Google Cloud using Cloud Run, Cloud SQL, and Cloud Storage; automated infrastructure and releases with Terraform and GitHub Actions.

CO

Senior Business Analyst

Contabilizei

Jul 2023 - Jun 2024 (11 months)

Built a constrained-optimization model for client reallocations across consultants, minimizing transfers under capacity and business constraints. Supported an increase in NPS from 65 to 73 by developing churn models and satisfaction-monitoring systems.

Education

Degrees, certifications, and relevant coursework

Universidade Estadual de Campinas logoUC

Universidade Estadual de Campinas

Bachelor of Business Administration, Business Administration

2015 - 2020

Bachelor of Business Administration degree from Universidade Estadual de Campinas, completed in 2020.

Tech stack

Software and tools used professionally

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