I create social media content, campaign concepts, moodboards, and digital assets for brands, and support photoshoots and Instagram and TikTok campaigns. My work includes researching trends and contributing to cohesive visual identities across social platforms.
For Punto Ciego, I developed a concept fashion accessories brand from concept to launch strategy, including its logo, packaging concepts, visual identity, target audience, and positioning. I also created Instagram and TikTok campaign concepts for Koop, focused on creative direction, product launch, and visual storytelling.

