Open to opportunities

Umoh Joseph Afaha

@umohjosephafaha

Digital marketing manager and Google Ads specialist who grows brands with data-driven SEO, content, and website optimization.

Nigeria

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What I'm looking for

I’m looking for a role where I can drive growth through data analytics, SEO/SEM, and targeted campaigns—building strong stakeholder relationships, leading teams, and continuously improving performance in a fast-paced environment.

I’m a results-driven Digital Marketing Manager and Google Ads Specialist with a strong work ethic and a passion for delivering exceptional outcomes in fast-paced environments. I’ve led end-to-end corporate and e-commerce website development and marketing campaigns, integrating data analytics, UI/UX design, and digital strategy to improve brand visibility, user engagement, and operational efficiency.

Through organic effort and performance-focused execution, I grew social media from 0 to 30,000+ subscribers in under a year and achieved top Google rankings with 75%–82% conversion rates using SEO optimization and Google Ads. I also strengthened supplier responsiveness and customer retention by 54% (via performance score cards) and delivered cost savings of 40% through category management and supplier database optimization, while driving major reductions in monopoly through strategic sourcing and relationship management.

Experience

Work history, roles, and key accomplishments

Digital Marketing Manager

ShopBy Online Mall

Feb 2023 - Apr 2025 (2 years 2 months)

Developed and executed digital marketing strategies to improve brand visibility, traffic, and conversion rates. Managed websites and product pages, Google Ads, social media growth, and email marketing while translating analytics into actionable improvements.

Digital Marketing Strategy Content Creation SEO Google Ads Google Analytics Social Media Management Email Marketing Audience Segmentation CRM Integration Data Analytics and Reporting Team Leadership

Virtual Manager

GZ Industrial Supplies Nig. Ltd.

Sep 2019 - Dec 2022 (3 years 3 months)

Supervised virtual teams and coordinated delivery across departments using collaboration and project management tools. Managed the e-commerce platform, supported SEO optimization, maintained customer and sales databases, and handled remote troubleshooting for digital tools and internal platforms.