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Udisha Shukla

@udishashukla

Lead Designer and Digital Marketing Officer at Transformational Institute Australia, managing two website deployments and design delivery across five countries.

India

Message

At Transformational Institute Australia, I coordinate creative design requests across five countries and manage the end-to-end delivery of two website deployments. This work includes user-flow design, SEO optimization, content strategy, and accessibility compliance.

At RGIT Australia, I coordinated creative workflows for seven sister companies across more than 15 platforms, delivering over 250 design requests. I also mentored a junior designer and two content creators.

At Trident Group, I developed the “Big Dil Se” employee rewards application and the Sameep employee-facing AI chatbot from concept to launch, and ran usability tests and pilots. I also redesigned the organization’s Career Page and improved request turnaround time by 40%.

My work spans content production, design research, and digital marketing. I’ve developed brand guidelines, research frameworks, and executive communications, drawing on qualitative and quantitative research, UX research, and visual design.

Experience

Work history, roles, and key accomplishments

Current

Lead Designer & Digital Marketing Officer

Current

Transformational Institute Australia

Feb 2025 - Present (1 year 9 months)

Coordinate design traffic and graphic/creative design across 5 countries, managing intake and prioritization of creative requests. Lead end-to-end project management for two website deployments, including user flow design, SEO optimization, and accessibility compliance.

Design Operations Project Management SEO Content Strategy Accessibility Meta Ads Budget Management Stakeholder Management

Communications Officer

RGIT Australia

Nov 2023 - Jan 2025 (1 year 2 months)

Managed creative traffic and workflow coordination for 7 sister companies across 15+ platforms, processing and delivering 250+ design requests. Optimized branding campaigns based on performance analysis, increasing student queries and leads across multiple markets.

Creative Traffic Management Workflow Coordination Branding Campaign Optimization Content Creation Mentorship Stakeholder Management

Lead User Researcher and Design

Scientia Management Consulting

May 2022 - Oct 2023 (1 year 5 months)

Developed high-impact content, graphics, and presentation layouts, ensuring critical project information was visually accessible. Engineered qualitative and quantitative research frameworks, including UX templates, to enhance C-Suite feedback for 9 clients.

User Research UX Design Qualitative Research Quantitative Research Presentation Design Stakeholder Management

Senior Communications Officer

Cost2Action

Sep 2021 - Apr 2022 (7 months)

Streamlined brand guidelines for PowerPoint and content creation, ensuring consistency across all materials. Designed marketing collaterals and developed marketing strategy and sales enablement tools for internal and external stakeholders.

Brand Guidelines Marketing Collateral Marketing Strategy Sales Enablement Compliance PowerPoint

Lead Design Thinking & Insights

Trident Group

Jun 2019 - Aug 2021 (2 years 2 months)

Led formulation of Diversity & Inclusion strategies and curated social media content, increasing Instagram followers by 7x and LinkedIn followers by 5x. Redesigned the organization's Career Page and developed an employee rewards application and AI chatbot, maintaining a 70% engagement rate.

Design Thinking UX Research Social Media Strategy Content Creation Data Analysis Project Management Executive Communication Process Improvement