Togay Turkay

Chief Product Officer leading Spine Product & Technology across multiple product companies and verticals, including horse racing, gaming, gamification, PAM, and core platform services.

Responsible for defining platform strategy, aligning product and technology, and building scalable, reliable foundations that support multiple brands, markets, and regulatory environments. Focused on discovery-led

Cognitte Limited is a London-based Digital Agency. Cognitte blends the creative aspects of marketing programs and sophisticated project management to drive results for its customers. It focuses on qualitative and quantitative data points, marketing analytics, and digital user experience behaviour to ensure that digital products are adopted and have positive returns on marketing investments.

Established Cognitte Limited as a boutique consultancy offering product strategy, UX, and digital solutions across the iGaming industry. Actively leading major client engagements, focusing on high-impact initiatives within bonus platforms, gamification systems, and PAM architecture.

Leading end-to-end product delivery of a large-scale Bonus Engine transformation

Driving strategic pillars includi

Global Director of Product responsible for driving B2B Esports platforms, Sportsbook platforms, and B2C Betting product innovation. Reporting directly to the CEO, led the delivery of complex platforms and managed a culturally diverse team of Senior Product Managers, Product Owners, and Designers.

Key Responsibilities and Achievements;

- Successfully launched Nigeria’s first-ever social, gamified

As the first product hire at BetBull, led the development of the UK’s first social betting platform, building it from the ground up and launching in key markets, including the UK, Germany, and Malta. After BetBull's acquisition, took over WynnBET's product, leading its expansion into 12 U.S. states. Managed end-to-end product strategy, spearheaded platform migrations, integrated advanced martech a

Led a SaaS-driven transformation, scaling IoT products across US and Europe. Designed market-responsive solutions, ensuring scalability and delivering a 50% expansion in product offerings.

Key Responsibilities and Achievements

- Expanded product offerings by 50% through strategic vendor partnerships and market-responsive solution delivery.
- Directed the IoT product roadmap, aligning with evolvi

• Leading Digital Marketing requirements& projects ( SEO Robot, Marketing optimization)
• Hotel Collect- Hotel Payment Project with “EXPEDIA”( First in Turkey)
• Tatil Sepeti Call Center Productivity & Improvement Projects
• Leading Tatil Sepeti Mobile Application Project
o IOS
o Android
• Project Management
• Mock-up / Design
• Agile – Scrum Software Methodology Transformation
• Creating Tatil Se

*Creating product documentation and conducting UAT.
*Responsible for product delivery.
* Maintained historical records by documenting system changes and revisions.
* Discovered and delivered first Mobile Application of Teknosa.com
* Lead Mobile channel growth with a product manager capacity
* Lead internal and external development teams and helped them to transition to Agile

Jan 2025

Feb 2022

Feb 2022

Feb 2022

Jun 2022

Nov 2017

Nov 2014

Mar 2013

Jun 2013

Jun 2013

Double Major

• Emphasis on legal systems, public policy, analytical writing
• Pre-professional preparation for law school (Juris Doctor)