Open to opportunities

Thulisa Sigwabe

@thulisasigwabe

Message

Digital marketing specialist crafting engaging content, SEO, and campaigns that drive results.

South Africa

Message

What I'm looking for

I’m looking for a role where I can combine content strategy, SEO, and creative video/social execution to grow engagement and sales—using data to improve performance in a collaborative, campaign-driven environment.

I’m a creative Digital Marketing Specialist focused on content that connects with people emotionally while converting attention into action. I manage social media platforms, produce photo and video content, and support digital campaigns from concept through to execution.

With experience as a Content & Digital Growth Specialist (freelance) and Social Media Manager, I improve visibility through Amazon listing optimisation and Amazon SEO, strengthen product content strategy and copywriting, and use performance analysis to continuously refine results. I’m data-informed, collaborative, and always looking for creative ways to grow brand presence and engagement.

Experience

Work history, roles, and key accomplishments

Content & Digital Growth Specialist

Strategzilla

May 2025 - Jun 2026 (1 year 1 month)

Improved Amazon product listings through Amazon SEO, product content strategy, and product image design to support purchasing decisions. Wrote listing copy, analysed performance data, and collaborated with designers, copywriters, and video editors.

Amazon SEO Product Content Strategy Product Image Design Copywriting Performance Analysis Cross Functional Collaboration

Social Media Manager

WDR Aspen

Mar 2024 - May 2025 (1 year 2 months)

Managed social media accounts focused on growth and consistency, creating content aligned to business goals and campaign objectives. Used tools like Canva, Final Cut Pro, and CapCut, ran paid advertising, scheduled posts via Loomly, and analysed performance to improve platform-specific results.

Social Media Management Content Strategy Final Cut Pro Capcut Keyword Research Trend Analysis Community Management Paid Advertising Content Scheduling (Loomly)Performance Analysis Cross Functional Collaboration Creative Development

Social Media Manager

JellySmack

Jan 2022 - Feb 2024 (2 years 1 month)

Managed 9–10 US and UK Facebook creator accounts, coordinating daily posting and cross-platform distribution to maximise reach. Edited short-form videos, tracked performance metrics, and implemented audience strategies (including copywriting, captions, and hashtags) to scale views, interactions, and revenue.

Data Analytics Strategy Audience Strategy Copywriting Captions Hashtags Facebook Monetisation Compliance Growth and Monetisation