At ADKRAFT, I own paid social strategy, campaign execution, optimisation, and reporting across multiple client accounts. I turn campaign data into practical recommendations and clear reports aligned with each client’s objectives.
At OBSIDIAN DIGITAL, I managed paid media projects across advertising platforms and international markets. I coordinated campaign delivery with creative, tracking, and content teams and prepared performance reports for clients and internal teams.
For a single e-commerce client, I managed $100K+ in monthly ad spend across Meta Ads and TikTok Ads, delivering an average ROAS of 8x. I’m Meta and Pinterest certified, with experience managing 15+ client accounts simultaneously.
