Tayyaba Afzal
@tayyabaafzal
Community and engagement professional driving member growth, retention, and brand experience.
What I'm looking for
I am a community and engagement professional with hands-on experience building member-focused experiences across coworking and education sectors. I have driven customer loyalty, negotiated member perks, executed events and marketing initiatives, and converted prospects into long-term members while maintaining seamless operations.
I consistently strengthen brand presence by collaborating with cross-functional teams, managing vendor relationships, and using data-driven engagement strategies to improve retention and satisfaction. My background includes roles as Community Executive, Community Manager, Assistant Manager (Community & Engagement), and Communications Executive.
Experience
Work history, roles, and key accomplishments
Community Executive
Kickstart
Feb 2025 - Present (9 months)
Manage brand positioning and community engagement, driving customer loyalty and retention through personalized support, events, and vendor relationship management to improve member experience and conversions.
Community Manager
BuildIT
Nov 2023 - Mar 2024 (4 months)
Delivered personalized tours and negotiated member perks to drive sales conversions, while executing marketing and vendor collaborations to strengthen brand presence and operations.
Assistant Manager, Community
AltAcademy
Oct 2022 - Sep 2023 (11 months)
Strengthened community relationships and executed events and campaigns to drive growth and brand visibility, collaborating with marketing to analyze engagement metrics and improve interactions.
Communications Executive
AltAcademy
Jun 2022 - Aug 2022 (2 months)
Developed aligned brand messaging and crafted narratives with marketing and sales to enhance trust and boost student enrollment and stakeholder communications.
Education
Degrees, certifications, and relevant coursework
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
Bachelor of Arts (Hons), Business Studies
2020 - 2025
Grade: CGPA: 3.1
Pursuing a BA (Hons) in Business Studies with a CGPA of 3.1.
Government College for Women
Intermediate, Pre-Medical
2016 - 2018
Completed Intermediate in Pre-Medical.
St. Patrick’s Girls’ High School
Matriculation, Science
2014 - 2016
Completed Matriculation in Science.
Availability
Location
Authorized to work in
Social media
Job categories
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