Taylor Costella
@taylorcostella
Dynamic professional with 5+ years in sports management and operations.
What I'm looking for
I am a dynamic and adaptable professional with over 5 years of experience in content strategy, program development, operations management, and community engagement. My journey has been marked by a proven track record of building brands and teams from the ground up, leading successful digital campaigns, and overseeing logistics in both athletic and business settings. I thrive in fast-paced environments and am known for my self-starter attitude, creative thinking, and team-first leadership.
As the Head Coach and Director of Hockey Operations at Eastern Michigan University Women's Hockey, I founded and led a collegiate program that achieved a top-5 national ranking in its inaugural season. My responsibilities included managing all aspects of operations, from recruiting and budgeting to marketing and sponsorships. I designed training programs aligned with long-term athlete development principles and successfully grew visibility through strategic social media campaigns, doubling prospect interest year-over-year.
In my previous roles, I have managed daily operations in high-volume retail environments, developed custom training plans for hockey players, and coached competitive teams. My educational background includes a Bachelor of Science in Exercise Science, which has equipped me with a deep understanding of both people and performance. I am passionate about fostering growth and development in athletes and teams alike.
Experience
Work history, roles, and key accomplishments
Head Coach/Director of Hockey Operations
Eastern Michigan University Womens Hockey
Feb 2023 - Present (2 years 5 months)
Founded and led an ACHA women's collegiate program to a top-5 national ranking in its inaugural season. Managed all aspects of operations including recruiting, scheduling, budgeting, marketing, sponsorships, apparel, and staffing.
Manager of Pro Shop Operations
Peranis Hockey World
Nov 2024 - May 2025 (6 months)
Managed daily store operations, staff, inventory, and customer relations in a high-volume retail environment. Enhanced store layout and merchandising to improve product flow and customer experience.
Assistant Coach, 19U AAA Girls Hockey
Biggby Coffee Hockey Club
Dec 2021 - May 2025 (3 years 5 months)
Coached a competitive Tier I team in the Girls AAA circuit, focusing on systems, skills, and player development. Supported college exposure and athlete advancement through mentorship and recruiting guidance.
Hockey Program Manager & Skills Coach
Puckmasters Hockey Training
May 2024 - Nov 2024 (6 months)
Developed custom skills sessions and team training plans for players ranging from youth to junior. Delivered measurable improvements in player performance using video analysis and progress tracking.
Performance Trainer & Hockey Specialist
Athletic Republic
Oct 2022 - May 2024 (1 year 7 months)
Provided small group and 1-on-1 training for hockey players focused on speed, strength, and biomechanics. Integrated testing metrics into personalized programs to optimize performance progression.
Education
Degrees, certifications, and relevant coursework
Eastern Michigan University
Bachelor of Science, Exercise Science
2020 - 2022
Completed a Bachelor of Science in Exercise Science. This program provided a deep understanding of both people and performance, preparing for roles in athletic and business settings.
Washtenaw Community College
Associate of Science, Exercise Science
2016 - 2020
Obtained an Associate of Science in Exercise Science. This foundational degree provided essential knowledge in the field, complementing further studies in exercise science.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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