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@tannu11

Digital Marketing Executive driving ROAS through paid social, SEO, and data-led campaigns.

India
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What I'm looking for

I’m looking for a role where I can own brand digital presence end-to-end—paid social, e-commerce PPC, SEO, and email—and use performance data to optimize ROAS and drive growth in fast-paced, cross-functional environments.

I’m a results-driven Digital Marketing Executive with 1+ year of hands-on experience across paid social, SEO, email marketing, content strategy, and e-commerce advertising. I combine creative execution with data-driven optimisation to improve performance and clarity in reporting.

In my current role, I own end-to-end digital marketing strategy for paid social, e-commerce advertising, content, and B2B campaigns. I manage 29+ active Sponsored Products campaigns delivering a 2.70x average ROAS, and I plan content calendars and creative assets for Instagram to grow engagement across product and event campaigns.

I also strengthen demand through B2B outreach to onboard new distributors, retailers, and restaurant partners, while collaborating cross-functionally with sales, logistics, and vendor teams. Earlier, as a Digital Marketing Intern, I supported SEO audits and keyword research and assisted in Meta Ads campaign planning while building marketing assets using Canva and WordPress tools.

Experience

Work history, roles, and key accomplishments

KF
Current

Marketing Executive

KS Foods

Jan 2025 - Present (1 year 7 months)

Owned end-to-end digital marketing for paid social, e-commerce advertising, content, and B2B campaigns. Managed Meta ads and 29+ Amazon Sponsored Products campaigns, achieving a 2.70x average ROAS and 902 purchases over 3 months while tracking KPIs and optimizing performance.

SC

Digital Marketing Intern

Skill Circle

Jan 2023 - Jan 2024 (1 year)

Executed SEO audits and keyword research, and assisted with planning and running Meta Ads campaigns while monitoring performance and producing weekly insight reports. Created social media content calendars and marketing assets in Canva and gained hands-on exposure to WordPress, email marketing platforms, and PPC fundamentals.

Education

Degrees, certifications, and relevant coursework

University of Delhi logoUD

University of Delhi

Bachelor of Arts (Honours)

2023 -

Pursuing a B.A. (Honours) degree at the University of Delhi.

SC

Skill Circle

Digital Marketing Diploma, Digital Marketing

Completed a Digital Marketing diploma at Skill Circle.

GS

Greenfield Public School

Senior Secondary (CBSE)

Grade: Distinction (Top Marks)

Completed Senior Secondary (CBSE) education with a distinction and top marks.

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