I develop paid traffic campaigns on Meta and Google Ads, using each company’s sales goals, audience, average order value, margins, and sales process to shape acquisition strategies. I aim to guide potential customers from their first contact with a brand to sales opportunities and conversions.
My background includes consultative B2B and B2C sales at Vivo (Telefônica Brasil) and retail sales management at Surf Trip and Kyw Boardstore. At Surf Trip, I received Element’s “Best Window Display in São Paulo” award; at Kyw Boardstore, I contributed to the company’s expansion from 6 to 26 locations.

