Tabish Iqbal
@tabishiqbal
Performance marketing specialist driving lead gen and e-commerce growth with Meta Ads.
What I'm looking for
I’m a performance marketing specialist with hands-on experience running Meta Ads campaigns for lead generation and e-commerce. I’ve generated 2,300+ leads across campaigns, with cost-per-result 70% below the industry benchmark—verified by Meta.
I focus on campaign strategy from day one: audience targeting, creative testing, ad copywriting, and ongoing optimization. In my freelance work, I managed the full lifecycle to drive consistent inbound messaging and scalable results.
I’m currently building more depth by learning Google Ads (Search), Google Tag Manager, Looker Studio, and HubSpot. I’m seeking a remote internship or junior performance marketing role where I can contribute real value from day one and keep improving performance through testing and data.
Experience
Work history, roles, and key accomplishments
Meta Ads Specialist - E-Commerce
Dropshipping Brand
Sep 2025 - Oct 2025 (1 month)
Ran Meta Ads for a Saudi dropshipping brand, generating 1,902 messaging conversations at PKR 15.52 per conversation and reaching 238,000+ users on PKR 29,500+ in ad spend. Optimized targeting across Facebook and Instagram placements and iterated creative and audience tests to lower cost-per-result over time.
Meta Ads Specialist - Leads
Dental Clinic
Jul 2025 - Aug 2025 (1 month)
Managed Meta Ads lead-generation campaigns for a dental clinic, generating 475+ inbound WhatsApp messaging leads at PKR 27 cost-per-conversation on PKR 13,000 total ad spend. Achieved cost-per-result 70% below peer benchmark and delivered 119,000+ unique users with efficient frequency while handling targeting, ad copy, creatives, and ongoing optimization.
Education
Degrees, certifications, and relevant coursework
The University of Faisalabad
Bachelor of Science in Computer Science, Computer Science
Grade: CGPA: 3.19 / 4.0
Bachelor of Science in Computer Science (BSCS) at The University of Faisalabad; currently in the 8th semester with CGPA 3.19/4.0, expected to complete in April 2026.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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