Stuart Crawford

I am a strategic, craft-driven Creative Director with over 15 years' experience building and evolving brand identities across digital and physical touchpoints. I founded and lead a successful branding agency where I act as brand guardian for a global client base, developing scalable design systems that align with business goals and user experience.

My work combines a deep foundation in traditional illustration with modern technical fluency, specialising in typography, illustrative brand assets and design system documentation. I bridge high-level brand vision and technical execution, working closely with developers and product teams to maintain design integrity from Figma to final deployment.

I have led visual identity strategy for 500+ global projects, pioneered a Semantic Design approach to improve organic growth, and regularly mentor multidisciplinary teams while presenting creative rationale to C-suite stakeholders.