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Stone Musa Buwanhot IbrahimSI
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Stone Musa Buwanhot Ibrahim

@stonemusabuwanhotibr

I redesign public services and products with responsible AI, user research, and commercial strategy.

United Kingdom
Message

What I'm looking for

I'm looking to lead digital transformation, service redesign, and responsible AI adoption work that improves equitable access, reduces administrative burden, and turns complex legacy systems into scalable, user-centred services.

At The National Lottery Community Fund, I’m redesigning grantmaking from a blank page through user research, service design, responsible AI, and working prototypes that support real applications. I bridge grassroots communities, funding teams, policy, data specialists, and digital agency CAST to build accessible, equity-centred services.

I’ve led product development and growth strategy across telecoms, agriculture, and SMEs, including market-intelligence platforms, mobile value-added services, and nationwide business advisory programmes. I turn complex legacy challenges into practical, commercially viable products, combining market insight, digital transformation, and hands-on delivery.

Experience

Work history, roles, and key accomplishments

The National Lottery Community Fund logoTF
Current

Digital Accelerator Team Member/AI Adoption (Secondment)

Feb 2026 - Present (8 months)

Selected for a protected, cross-functional "Revolution" workstream tasked with completely redesigning the UK’s largest community funder’s grantmaking service from the ground up. Operating outside of legacy constraints to build an AI-enabled, digital-first prototype within a 12-month delivery cycle.

Key Progress & Contributions

Systems Thinking & Discovery: Led deep-dive user research and discov

The National Lottery Community Fund logoTF
Current

Funding Officer

Jun 2023 - Present (3 years 4 months)

As a funding officer, I possess a well-rounded skill set that encompasses effective communication, analytical prowess, strong relationships, and adaptability. My communication skills enable me to engage with grant applicants, colleagues, and stakeholders in a clear, concise, and impactful manner. I excel at listening, writing, and verbally communicating, particularly in the context of report writi

Blu Planet Services logoBS
Current

Director of Product Development

Aug 2016 - Present (10 years 2 months)

As a Director in Product and Business Development, I work with business owners to turn ideas into successful, market-ready products and create strategies that drive sustainable growth. My approach combines commercial insight, creative problem-solving, and hands-on leadership to deliver results that strengthen both revenue and reputation.

Over the years, I have:

Led the full product lifecycle – f

GREAT Project logoGP

GREAT Project Work Club Support

Aug 2022 - Mar 2023 (7 months)

Support participants with employability skills that include- job searching, completing a job application
forms, creating CVs and cover letters and interview preparation through 1:1 support and work
clubs

Provide one-to-one support and in groups through employability workshops online and in person.

Support the setup and delivery of work clubs for the GREAT project online and in person
across Leic

Enterprise Development Centre, Pan-Atlantic University logoEU

Business Development Service Provider (Marketing, Sales and Product Growth Advis

Jul 2018 - Mar 2022 (3 years 8 months)

Through training, advisory, and mentoring, I developed sustainable businesses.

Trained and provide practical business advisory for over 600 business owners.

Key delivery consultant in nationwide training and mentoring projects sponsored by MasterCard foundation, Cherie Blair Foundation and Development Bank of Nigeria.

Customer experience - Trained business owners on how to improve their overa

Norvera logoNO

Senior Product Manager

Aug 2017 - Nov 2018 (1 year 3 months)

At Norvera, a leading provider of Value-Added Services (VAS) to mobile network operators in Nigeria, I was responsible for overseeing the full product management cycle—balancing commercial objectives with customer experience to deliver innovative, revenue-generating services.

Key contributions included:

Customer Account Management – Maintained strong, trust-based relationships with key client ac

Novus Agro Nigeria Limited logoNL

Head, Business Development/Product/ Services

Jan 2013 - Jul 2016 (3 years 6 months)

Led the commercial strategy and played a central role in developing and launching an agricultural market intelligence service used by investors, banks, commodity aggregators, and government agencies across Nigeria.

Co-developed a multi-channel platform—integrating SMS/USSD, Android app, and a web-based analytics system—to collect, analyse, and distribute real-time commodity data and market insigh

Esoko, Nigeria logoEN

Business development executive

Jan 2011 - Dec 2012 (1 year 11 months)

Managed the business plan development process.
Developing and implementing marketing plans for new products and services through social media and email.
Create and conduct proposal presentations for potential clients while managing current clients.
Starting and developing new business lines.
Negotiation

Education

Degrees, certifications, and relevant coursework

DU

De Montfort University

Master of Science - MS, Marketing/Marketing Management

2022 - 2023

Enhancing Business, Management, and Personal Skills
Marketing Management Simulation
Managing Advertising and Communications
Marketing Research in Practice
Research Methods for Marketers
Strategic Customer Engagement
Consumer Culture and Behaviour
Direct and Digital Marketing
Creative Brand Strategy
Strategic E-marketing
Advanced Marketing Analytics

De Montfort University logoDU

De Montfort University

Master of Science, Marketing Management

2022 - 2023

Pursued a Master of Science in Marketing Management, covering advanced marketing analytics, strategic customer engagement, and digital marketing.

GT

Golden Aspen Training

Project Management Professional., Project Management.

2014 - 2014

Project Management.

Ahmadu Bello University logoAU

Ahmadu Bello University

Bachelor of Science, Sociology

2002 - 2008

Earned a Bachelor of Science in Sociology, gaining a broad understanding of societal structures, social theory, and research methods.

AU

Ahmadu Bello University

Bsc, Sociology

2002 - 2008

Broad understanding of societal and cultural issues.
Understanding of how issues and events affect society.
Application of social theory to society's organisations.
Application of research methods to society.
Understanding of people and motivations.

UJ

University of Jos

purchasing and supply, marketing

1999 - 2001

Purchasing & Supply

SW

St Bartholomew's Schools Wusasa

Senior School Certificate Examination

1996 - 1999

SW

St Bartholomew's Schools Wusasa

Senior School Certificate

1996 - 1999

Completed the Senior School Certificate Examination.

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