Open to opportunities

STEPHEN MASINDE

@stephenmasinde

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Senior Data Analyst driving product, financial, and operational insights to improve margins and growth.

Kenya

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What I'm looking for

I seek a data-focused role where I can lead analytics that drive product and operational decisions, mentor teams, and build scalable BI and forecasting solutions.

I am a Senior Data Analyst with 6+ years of experience transforming complex datasets into actionable product, financial, and operational insights across FMCG and technology sectors.

I design and deploy interactive dashboards (Power BI, Tableau, Looker), build forecasting and fund-flow models, and run experimentation (A/B tests) to inform pricing, product launches, and supply-chain decisions that improved margins and reduced stockouts.

I have led and mentored analyst teams, partnered with finance and operations to deliver measurable impact (gross margin improvements, cost reductions, market share growth), and foster data-driven cultures that enable self-serve analytics and scalable decision-making.

Experience

Work history, roles, and key accomplishments

Current

Business Analyst

Current

African Originals

Aug 2022 - Present (3 years 2 months)

Designed and deployed Power BI dashboards and advanced DAX measures reducing reporting time by 30% while enabling self-serve analytics; improved gross margins by 3% through cost-efficiency models and reduced stockouts by 20% via improved demand forecasting.

Power BI DAX SQL Python A B Testing Unit Economics Dashboarding

Senior Data Analyst

Mini Group of Companies

Jan 2021 - Aug 2022 (1 year 7 months)

Built forecasting and fund-flow models that improved sales predictability and reduced stockouts by 20%; implemented operational dashboards that reduced holding costs by 25% and lowered logistics costs by 10%.

Forecasting Fund Flow Modeling SQL Power BI Tableau Mentorship

Sales Data Analyst

Kenafric Industries Ltd

Jan 2019 - Dec 2020 (1 year 11 months)

Automated sales reporting and delivered forecasting models that increased sales productivity by 10% and market penetration by 5%, while improving RMS data accuracy by 15%.

SQL Excel Power BI Sales Forecasting Data Quality RMS Trend Analysis

Unit Manager – General Insurance

Amaco Insurance Company

Jan 2016 - Dec 2018 (2 years 11 months)

Grew client portfolio by 15% and increased revenue by 25% through business development and sales force mentoring; conducted risk analyses that reduced claims by 10%.