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Stephen Karpeles

@stephenkarpeles

Growth Engineer at SK Strategic Design who lifted GitLab landing page conversions 30–50% across 12 pages.

United States
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At SK Strategic Design, I build and optimize websites and apps for clients including AMD, Fidelity, and AbbVie. I’ve tested 60+ digital experiences and run growth programs spanning SEO, paid acquisition, landing pages, and analytics.

For Vshred, I ran experiments across all seven funnel paths, testing prices, product offerings, and checkout forms. Those checkout tests increased conversion rates by over 15%.

I helped build AbbVie’s Skyrizi and Rinvoq sites, working on front end, content administration, and tagging. I also built a healthcare costs app for Blue Cross Blue Shield that members of Congress used to develop healthcare legislation.

At GitLab, I designed and built landing pages that lifted conversion 30–50% across 12 critical marketing pages, and created reusable modules for the growth marketing team. Earlier at Blue Chip Marketing Worldwide, I built a module library used to launch 57 websites and trained five junior front-end developers on it.

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Education

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University of Iowa logoUI

University of Iowa

Bachelor of Arts, Marketing

Bachelor of Arts in Marketing from the University of Iowa.

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