Stephanie McQuadeSM
Open to opportunities

Stephanie McQuade

@stephaniemcquade

Solution-oriented Website & Growth Lead with a track record in marketing.

Germany
Message

What I'm looking for

I'm looking for a role that fosters innovation and collaboration, where I can leverage my marketing expertise to drive growth and enhance customer experiences.

I'm Stephanie McQuade, an experienced Website & Growth Lead with a strong focus on optimizing online presence and driving impactful results. My journey in digital marketing has equipped me with the skills to manage websites effectively, leveraging A/B testing and personalization to enhance user engagement and conversion rates.

Throughout my career, I have successfully led international website expansions and marketing campaigns across various paid media channels. At DHL, I manage landing page templates and guide stakeholders through website migrations, ensuring adherence to corporate branding. My previous roles at Issuu and HoneyBook allowed me to hone my skills in performance marketing, where I orchestrated campaigns that significantly increased traffic and customer acquisition.

Experience

Work history, roles, and key accomplishments

DH
Current

Digital Platform Community Manager

DHL

Jun 2024 - Present (1 year 1 month)

Manage landing page templates for Business Units, update internal knowledge bases, and lead communications between stakeholders. Oversee website migrations into DHL.com architecture while ensuring adherence to corporate branding.

IS

Website | Growth Lead

Issuu

Sep 2022 - Jan 2024 (1 year 4 months)

Optimized marketing landing pages through A/B testing, led international website translation, and improved communication between stakeholders. Enhanced growth and conversion rates by maintaining landing pages in Contentful.

IS

Performance Marketing Manager

Issuu

Feb 2020 - Jan 2022 (1 year 11 months)

Managed a podcast advertising program and orchestrated paid performance marketing campaigns across various platforms. Improved traffic and conversions through personalized web experiences and A/B testing.

HO

Performance Marketer

HoneyBook

Sep 2018 - May 2019 (8 months)

Implemented marketing campaigns across paid social channels, optimized KPIs, and increased conversion rates through A/B testing. Managed a $3m annual marketing budget to identify growth opportunities.

HO

Member Experience Associate

HoneyBook

Jan 2017 - Sep 2018 (1 year 8 months)

Tracked and updated knowledge bases, assisted in account building and onboarding, and led educational sessions for customers. Improved referral program security by monitoring for fraud activity.

Education

Degrees, certifications, and relevant coursework

University of San Diego logoUD

University of San Diego

Master of Business Administration, Business Administration

2014 - 2016

Completed a Master of Business Administration with a focus on growth marketing strategies and website optimization. Developed skills in managing marketing campaigns and enhancing online presence through A/B testing and effective communication.

San Diego State University logoSU

San Diego State University

Bachelor of Science, Business Administration

2005 - 2010

Earned a Bachelor of Science in Business Administration, focusing on marketing principles and strategies. Gained foundational knowledge in business operations and management.

Tech stack

Software and tools used professionally

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Stephanie McQuade - Digital Platform Community Manager - DHL | Himalayas