Stefanie Cooper
@stefaniecooper
Senior digital producer who standardizes design systems and accelerates customer-focused releases across web and campaigns.
United StatesWhat I'm looking for
I’m a Senior Producer who partners with cross-functional teams to ship customer-facing experiences—building repeatable processes, clarifying scope, and keeping delivery aligned across Product, Design, Engineering, and Marketing. At Apple, I led production for Frameworks & Design Systems, standardizing components and templates across major third-party retailers to deliver a cohesive experience across marketing pages.
Most recently, I led high-impact programs like the Get Ready iPhone upgrade experience, expediting pre-orders and improving customer journey through consolidated, single-click fulfillment paths (Ship to Home and Apple pick up). I focus on engagement and stability, using real-time prioritization, A/B testing, and strong storytelling to turn program goals into measurable outcomes.
Earlier in my career, I managed global site map and weekly releases across US and geo sites, triaging requests, coordinating deployments, and supporting multiple simultaneous workstreams. I also supported broader digital operations—from SEO improvements and checkout/payment enhancements to email and promo execution—bringing a “quality-first” mindset with accessibility requirements (AX), QA/QE rigor, and agile ceremonies that keep teams unblocked and moving.
Experience
Work history, roles, and key accomplishments
Led component and template production for marketing frameworks and design systems, standardizing experiences across Apple.com and third-party retailers. Managed cross-team delivery to ensure cohesive product marketing pages across partner storefronts.
Led the Get Ready iPhone upgrade program, expediting customer pre-orders and converting saved bags; 42% of GR was attributed to nearly half of all iPhone orders during pre-order weekend in eligible countries. Improved the customer journey with a consolidated single-click experience for Ship to Home (STH) and Apple pickup (APU).
Managed weekly release workstreams and determined scope/LOE for content and code requests across iCMS and NPI on Apple.com. Coordinated deployments with Release Operations, managed 5+ simultaneous projects, and led proactive bug triage to drive page improvements across device and geo experiences.
Associate Producer (Gap)
Gap Inc.
May 2019 - Oct 2021 (2 years 5 months)
Drove A/B testing and site improvements across Gap North America’s customer journey, contributing to 3.5M new online customers (165% YoY growth) and +95% sales growth online during COVID-19. Improved merchandising and UX by piloting Coherent Path for merch emails (+10% lift in demand and visits), enhancing SEO, and launching Afterpay and PayPal at checkout.
Managed and developed eCommerce marketing strategy for ws.com campaigns, including tactical execution, linking, and product launches across multiple brands and accounts. Improved PDP conversion by roughly 50% through launch of 100+ A+ and Webcollage pages, increased branded and non-branded search results by 44%, and supported product launches with review seeding targeting 70% conversion.
Education
Degrees, certifications, and relevant coursework
The Art Institute of CA - San Francisco
Bachelor of Science, Fashion Marketing and Management
Earned a Bachelor of Science in Fashion Marketing and Management from The Art Institute of California in San Francisco.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
Interested in hiring Stefanie?
You can contact Stefanie and 90k+ other talented remote workers on Himalayas.
Message StefanieFind your dream job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
