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Sri Ranga Samudrala

@srirangasamudrala

I turn market research and campaign data into actionable marketing strategies and measurable audience growth.

India
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What I'm looking for

I'm looking for a marketing or analytics role where I can use research, campaign data, content, and Power BI dashboards to improve customer engagement and business outcomes, while contributing to purpose-driven work.

I've supported marketing teams at Ureka (Shebajoy) and RebelKicks4U by turning market research and campaign data into practical recommendations.

At Ureka, I researched Dubai's mobile gaming market, analyzed user behavior and competitor strategies, and built a Power BI dashboard for real-time campaign KPI monitoring.

At RebelKicks4U, I planned youth-focused Instagram campaigns using reels and creative posters, tracking engagement, reach, and conversions to refine content strategy.

I'm completing a PGDM in Marketing with a Finance minor at Ashoka School of Business, where my research found social media drives 62.4% of initial smartphone brand awareness in India. I bring an interest in storytelling, sustainability, and purpose-driven work to data-informed marketing.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

AB

Ashoka School of Business

Post Graduate Diploma in Management, Marketing

2024 -

Pursuing a Post Graduate Diploma in Management with a Marketing major and Finance minor.

CU

Chaitanya Deemed to be University

Bachelor of Business Administration, Business Administration

2021 - 2024

Completed a Bachelor of Business Administration degree.

Tech stack

Software and tools used professionally

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