At Zee Media Ltd., I wrote the specification for an AI-generated content feature, translating a complex technical decision into a standard non-technical teams could use. I also conceptualised and led the launch of a Hindi-first vertical video platform, from concept to live product in 60 days.
Earlier, I launched regional platforms at NDTV Convergence Ltd. and built NDTV Food's editorial presence from scratch, generating 15M+ page views. My newsroom work at Hindustan Times Digital and WION Digital shaped how I frame stories around what audiences need to hear; I now bring that editorial judgment to product strategy, content, and go-to-market work.

