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sk imdadul islam

@skimdadulislam

Digital Marketing Trainer at Digital Trainee, teaching AI-powered marketing through live campaigns and practical assignments.

India

Message

At Digital Trainee, I teach AI-powered digital marketing to students, working professionals, and entrepreneurs. I designed and delivered a curriculum covering SEO, paid advertising, conversion tracking, and WordPress site building.

I use a project-first approach with practical agency assignments, live campaign execution, and technical SEO audits. I also incorporate ChatGPT, Gemini, HeyGen, and Canva into lessons, and coach students on client acquisition; 20+ students secured freelance roles.

As a freelance Ecommerce & Digital Marketing Specialist, I improved organic traffic and page-one rankings for client keywords, and reduced paid campaign CPA/CPL by 25% through audience segmentation and A/B testing. Earlier, I worked in retail buying, merchandising, and brand management at Reliance Retail, Raymond Limited, Avenue Supermarts Ltd, and Regal Shoes (India) Pvt. Ltd.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Trainer

Current

Digital Trainee

Jan 2023 - Present (3 years 9 months)

Spearheaded instructor-led classroom and online training in AI-powered digital marketing for students, working professionals, and entrepreneurs across 20+ batches. Designed and delivered a comprehensive curriculum covering SEO, Google Ads, Meta & LinkedIn Ads, GA4 conversion tracking, and WordPress site building.

SEO Google Ads Meta Ads LinkedIn Ads GA4 WordPress AI Marketing ChatGpt Gemini Heygen Canva Curriculum Design Mentorship

Ecommerce & Digital Marketing Specialist

Freelance

Aug 2020 - Jan 2023 (2 years 5 months)

Formulated and executed SEO strategies that improved organic traffic and page-one rankings for key client keywords. Optimized paid social & Google Ads campaigns, reducing Cost-Per-Acquisition by 25% through high-intent audience segmentation and continuous A/B testing.

SEO Google Ads Social Media A B Testing Audience Segmentation Content Strategy Brand Guidelines

Deputy Manager — Merchandising

Reliance Retail

Jul 2019 - Apr 2020 (9 months)

Architected seasonal buying strategies and product range planning across product lifecycle management, directly optimizing gross margin performance.

Merchandising Buying Product Lifecycle Management Margin Optimization

Assistant Manager — Brand & Merchandising

Raymond Limited

Dec 2016 - Jul 2019 (2 years 7 months)

Directed international footwear imports from China and Italy; spearheaded the launch of 4+ seasonal collections and managed multi-category marketing procurement budgets.

Import Management Brand Management Merchandising Budget Management Seasonal Collections