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@siphesihlekhanyile1
Creative communicator with 3+ years in impactful campaigns.
I am a creative and results-driven communicator with over three years of experience in internal, external, and digital campaigns. My journey in communications has equipped me with the skills to craft and implement effective communication strategies that resonate with diverse audiences. Currently, as a Corporate Communications Trainee at BASF, I develop and distribute internal newsletters and manage content publication across various digital platforms, ensuring brand consistency and visibility.
My previous role as a Corporate Communications Intern at CHEP allowed me to hone my skills in managing email communications and producing multimedia content. I take pride in my ability to coordinate press releases and contribute to campaigns from ideation to execution, ensuring that key messages are delivered effectively. Additionally, my experience as a Social Media Manager for a client within the Ethekwini Municipality has further enhanced my content creation and social media management skills, allowing me to engage audiences and promote brand initiatives successfully.
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Work history, roles, and key accomplishments
BASF
Sep 2023 - Present (2 years 2 months)
Crafted and implemented communication strategies aligned with BASF’s brand, targeting diverse internal and external audiences. Developed and distributed internal newsletters, ensuring consistency with brand guidelines across communication channels. Managed content publication on digital platforms, including websites and social media, to enhance brand visibility and engagement.
Self-employed
Aug 2023 - Present (2 years 3 months)
Managed and updated social media accounts for a client within the Ethekwini Municipality. Created and curated content to promote the client, their business, and the municipality on social media platforms. Provided live coverage of events through social media posts, videos, and photographs, capturing key moments.
CHEP
Mar 2021 - Present (4 years 8 months)
Managed and crafted email communications for employees and stakeholders, streamlining organizational information flow. Produced multimedia content (videos, images, podcasts) using Canva and Adobe Suite to support internal campaigns. Coordinated press releases with various departments to ensure consistent messaging and alignment with company goals.
Degrees, certifications, and relevant coursework
Higher Certificate, Management Practice
2023 - 2024
Activities and societies: Modules: Fundamental Management Concepts, Systems Thinking and Business, Fundamental Business Acumen, Working With People and Action Learning Project.
Pursued a Higher Certificate in Management Practice, focusing on essential management concepts and business acumen. Covered modules including Fundamental Management Concepts, Systems Thinking and Business, Fundamental Business Acumen, Working With People, and an Action Learning Project.
Honours, Bachelor of Arts, Media studies
2019 - 2019
Completed an Honours degree in Media Studies, deepening understanding of media theories and practices. Engaged in advanced research and analytical projects within the field of media.
Bachelor of Arts, Drama and Media studies
2016 - 2018
Studied Drama and Media Studies, gaining foundational knowledge in communication and media principles. Developed skills in critical analysis and creative expression relevant to media production and communication strategies.
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