Simona Stefanescu
@simonastefanescu
Senior market research specialist with expertise in business communication.
What I'm looking for
I am a seasoned Senior Market Research Specialist with over 11 years of experience at KOTRA, the Commercial Section of the Embassy of the Republic of Korea in Bucharest. My role involves identifying potential business partners for Korean companies looking to export to Romania, as well as writing insightful market news about the Romanian economy and trade. I take pride in my ability to update comprehensive reports that guide strategic decisions and facilitate successful business engagements.
Prior to my current position, I honed my skills as a Project Manager at Ipsos Interactive Services, where I ensured the smooth execution of market research projects by liaising with clients and coordinating with technical teams. My journey in market research began at Euromonitor International and Marketscope, where I developed a strong foundation in preparing market reports and conducting thorough analyses. I am passionate about leveraging data to drive business success and thrive in collaborative environments.
Experience
Work history, roles, and key accomplishments
Senior Market Research Specialist
KOTRA
Jun 2016 - Present (8 years 11 months)
At KOTRA, I identify potential business partners for Korean companies, write market news in English, and update reports with macroeconomic indicators. I organize delegations and customize market research projects for Korean clients.
Project Manager
Ipsos Interactive Services
Apr 2011 - May 2012 (1 year 1 month)
Managed market research projects by checking questionnaires, communicating with clients about project stages, and coordinating with programming and data processing teams for deliverables.
Market Research Consultant
Euromonitor International
Mar 2009 - Oct 2010 (1 year 7 months)
Prepared market reports for various sectors using secondary sources, including government reports and articles, and entered data into specific software regarding market trends.
Junior Market Research Consultant
MARKETSCOPE
Mar 2007 - Oct 2008 (1 year 7 months)
Participated in B2B and B2C market research projects, contributing to all stages from questionnaire design to report writing and analysis under supervision.
Education
Degrees, certifications, and relevant coursework
Academy of Economic Studies Bucharest
Master's, Marketing and Business Communication
2007 - 2009
Completed a Master's degree focusing on Marketing and Business Communication, gaining advanced knowledge in marketing strategies and communication techniques.
Academy of Economic Studies Bucharest
Bachelor's, Marketing
2003 - 2007
Studied in the Faculty of Marketing with a specialization in Market Research, acquiring essential skills in market analysis and consumer behavior.
Ion Luca Caragiale National College Ploiesti
High School Diploma
1999 - 2003
Completed high school education with a focus on preparing for higher education, developing foundational skills in various subjects.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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