At InstaAstro, I redesigned monetization and user journeys for a two-sided astrology marketplace. A user-segmented dynamic pricing model increased new-user Average Order Value by 30% and first-session conversion by 12%.
I rebuilt the wallet and checkout journey using the Juspay payment gateway, improving transaction success rates by 30%. I also developed an Astrologer Call Assignment System that increased first-user conversion by 30% and reduced queue drop-off by 90%.
I built a repeat-probability model using more than 50 behavioral and sentiment signals, with 74% prediction accuracy. Before product management, I worked as a high-stakes poker professional and analyzed India’s IoT landscape at Zinnov Management Consulting.
