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shruti sethSS
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shruti seth

@shrutiseth

Senior Product Manager with expertise in driving product strategy and growth.

India
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What I'm looking for

I seek a dynamic role that fosters innovation, collaboration, and growth opportunities.

With over 8 years of experience in product management and software development, I have a proven track record of transforming digital platforms to drive user engagement and revenue growth. At IndiaMart Intermesh, I led a team of 20 in launching a high-performance iOS app, achieving a 30% increase in user engagement and a 25% rise in monthly active users within just six months. My strategic initiatives have consistently resulted in significant improvements, including a 35% boost in seller registrations and a remarkable 57% increase in monthly ad revenue.

My journey began as a Software Developer at HCL Technologies, where I honed my technical skills and developed a strong foundation in data analysis and digital marketing strategies. I successfully implemented advanced analytics tools that enhanced campaign effectiveness by 25%. My educational background, with an MBA in Marketing & Information Technology from Delhi Technological University, complements my hands-on experience, allowing me to align product strategies with business objectives effectively. I am passionate about mentoring teams and fostering a collaborative environment that drives innovation and success.

Experience

Work history, roles, and key accomplishments

II
Current

Senior Product Manager

IndiaMart Intermesh

Jun 2018 - Present (8 years)

Leading a team of 20 to launch a high-performance iOS app, executing product strategies that increased user engagement by 30% and MAUs by 25%. Mentoring APMs and developers, boosting team productivity by 30%. Previously improved seller registrations by 35% and drove a 57% increase in monthly ad revenue.

Education

Degrees, certifications, and relevant coursework

Delhi Technological University logoDU

Delhi Technological University

MBA, Marketing & Information Technology

2016 - 2018

Grade: 7.54

Pursued an MBA in Marketing & Information Technology, focusing on the integration of marketing strategies with technological advancements. Achieved a CGPA of 7.54, demonstrating strong academic performance.

Guru Gobind Singh Indraprastha University logoGU

Guru Gobind Singh Indraprastha University

B.Tech, Computer Science

2010 - 2014

Grade: 81.1%

Completed a Bachelor of Technology in Computer Science, gaining foundational knowledge in software development, algorithms, and data structures. Graduated with a percentage of 81.1%.

Tech stack

Software and tools used professionally

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