Open to opportunities

Shpend Gashi

@shpendgashi

Message

App Store Optimization Manager with a focus on driving app visibility.

Zimbabwe

Message

What I'm looking for

I am seeking a role that allows me to leverage my ASO skills in a dynamic environment, focusing on growth and innovation.

I am an App Store Optimization Manager with over two years of experience dedicated to enhancing app visibility and driving downloads. My expertise lies in keyword research, creative optimization, and improving conversion rates, ensuring continuous growth for the applications I manage. I have successfully developed and executed strategies for two dating apps, dua.com and Spotted, utilizing tools like AppTweak and AppFigures to analyze performance and stay updated with industry trends.

In my previous roles, I have implemented localization strategies for global markets, covering 24 languages, which significantly contributed to app growth across multiple regions. I pride myself on my ability to collaborate cross-functionally, working closely with design teams to create engaging app visuals that enhance user engagement. My analytical skills allow me to perform competitive analysis and provide detailed performance reports to stakeholders, showcasing improvements in app performance metrics.

Experience

Work history, roles, and key accomplishments

Current

App Store Optimization Manager

Current

Dua.com & Spotted

May 2022 - Present (3 years)

Developed and executed successful strategies to increase app visibility and downloads, improving app store visibility through strategic optimization of keywords, metadata, and visuals. Assisted in implementing localization strategies for global markets across 24 languages, driving significant app growth in multiple regions. Provided weekly and monthly performance reports to stakeholders, showcasin

Keyword Research Conversion Rate Optimization Market Research Data Analysis Mobile App Marketing

Restaurant Owner

Restaurant Crust

Dec 2017 - Jan 2020 (2 years 1 month)

Managed daily restaurant operations, creating engaging customer experiences and driving business growth. Oversaw staff supervision, inventory control, financial aspects, and customer service. Leveraged social media platforms to enhance brand visibility, engage customers, and increase sales.

Customer Service Social Media Marketing

Pizzeria Owner

Happy Pizza

Jan 2013 - May 2017 (4 years 4 months)

Managed all aspects of pizzeria operations, including staff management, menu development, and customer service. Oversaw financials, inventory, and day-to-day operations while driving business growth. Utilized social media platforms to enhance brand visibility, engage with customers, and boost sales.

Customer Service Financial Management Inventory Management Social Media Marketing

Education

Degrees, certifications, and relevant coursework

Yahja Kemal Collage

Secondary Education, Economics

Completed secondary education with a focus on economic principles. Gained foundational knowledge in economic theories and their applications.

University American Collage Skopje

Bachelor of Marketing Management, Marketing Management

Obtained a Bachelor's degree in Marketing Management, focusing on strategic marketing, consumer behavior, and brand development. Developed expertise in market analysis, campaign planning, and business management.