At Social Discovery Group, I establish ASO processes, align ASO with paid user acquisition, and improve app visibility through keyword optimization, creative production, A/B testing, ratings and reviews, localization, and store listing initiatives.
I've spent 5+ years growing apps and digital products across Social Discovery Group, Spiral Interactive, OneRep, and Firebird Tours. I enjoy digging into data, testing new ideas, and turning small tweaks into meaningful results across ASO, SEO, affiliate marketing, and link building.
