Open to opportunities

Shivansh Thakur

@shivanshthakur

Message

Digital marketing strategist focused on performance growth, copywriting, and AI-driven campaigns.

India

Message

What I'm looking for

I seek performance-focused marketing roles where I can drive measurable growth using paid media, SEO, copywriting, and AI tools within collaborative, results-oriented teams.

I am a digital marketing strategist with an MBA in Marketing and hospitality experience at DLF Camellias and Hyatt Andaz, now driving growth for startups and clients. I combine strategic marketing insights with hands-on campaign execution to maximize ROI and lead generation.

My core strengths include copywriting and ghost writing, Google Ads and Meta Ads management, SEO implementation, conversion funnel optimization, and A/B testing. I have led cross-platform campaigns and used data-driven decision-making to deliver measurable business results.

In client-facing roles I have created and optimized paid media, worked directly with clients to translate strategies into business outcomes, and supported scaling efforts for startups and their customers. My hospitality roles sharpened my customer behavior understanding, premium brand positioning, and relationship-building skills.

I am also engaged in AI and prompt engineering exploration, enjoy experimenting with craft cocktail creation, and keep up with emerging social media trends to inform creative and performance-driven marketing approaches.

Experience

Work history, roles, and key accomplishments

Current

Performance Marketing Strategist

Current

UEI Global

Jun 2025 - Present (6 months)

Spearheading digital growth for startups and clients by creating and optimizing Google and Meta Ads, improving lead conversion and driving measurable ROI through data-driven campaign strategies.

Google Ads Meta Ads Retargeting A B Testing SEO Implementation Analytics Campaign Management

Recruitment Support Intern

NEXUS Malls

Jun 2024 - Aug 2024 (2 months)

Supported recruitment, employee engagement, onboarding, and marketing campaign activities to improve HR processes and internal communications.

Recruitment support Employee Engagement Onboarding HR & Administration Marketing Campaigns Communication

Mixologist

DLF Camellias

Oct 2022 - Mar 2023 (5 months)

Led luxury bar operations and curated bespoke experiences for ultra-high-net-worth clientele, enhancing premium brand positioning and guest relations.

Upselling Guest Relations Luxury Team Leadership Customer Experience Event Coordination

Junior Mixologist

Andaz - A concept of Hyatt

Mar 2022 - Sep 2022 (6 months)

Supported bar operations, honed customer experience and relationship marketing skills, and contributed to premium service delivery and team performance.

Customer Service Sales Relationship Building Teamwork Brand storytelling Upselling

Hospitality Associate

Hyatt Regency

Apr 2021 - Oct 2021 (6 months)

Performed upselling, customer service, and guest relations duties while supporting team leadership and premium brand positioning in a high-volume hotel environment.

Customer Service Upselling Guest Relations Team Leadership Sales

SEO Head

Frankbones Management

Helped a start-up and its clients scale online by converting leads and building brand value through SEO, paid campaigns, and client-focused strategy execution.