Shivani Dubey

Owns SEO, AEO, and GEO content programs for client accounts and in-house products, from ideation to deployment and performance reporting. Built a GEO-first content strategy that delivered a 30% increase in high-quality leads and SERP visibility in 2 months.

Spearheaded content creation for various SaaS tools, including guides, video scripts, case studies, and in-product content, driving a 178% increase in organic leads in Q2 2023 through SEO optimization. Enhanced Qualaroo's performance by developing high-converting landing pages and optimizing content for Featured Snippets, increasing blog CTR by 50%.

Delivered articles, video scripts, e-books, client case studies, social media content, Quora posts, and guest posts under tight deadlines. Secured the first natural backlink for Appinventiv from Neil Patel through high-quality content creation, enhancing the company's SEO performance.

Wrote SEO-friendly short-form articles, enhancing website visibility and driving organic traffic through strategic keyword integration and optimization techniques.

Completed a comprehensive digital marketing certification covering Meta Ads, Google Ads, and other platforms.

Completed the Google Analytics for Beginners certification, covering web analytics and performance metrics.

Completed the Content Marketing certification, focusing on content planning, creation, and optimization.

Pursued a Master's degree in Literature, focusing on advanced literary studies.

Completed a Bachelor's degree in English with honors, developing strong analytical and communication skills.